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Resources and insights
Everything we learn running B2B paid ads, written down. Creative that stops the scroll, campaign strategy, budgets and benchmarks. Honest breakdowns from real client accounts, no fluff.
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Ad Creative
9
min read
Why Most B2B Ads Look the Same (and Why Meta's Algorithm Now Punishes It)
Meta's Andromeda update handed targeting to a machine that reads your creative to decide who sees it. Why bland B2B ads now get buried, and how to fix it.
FAQ
Questions you're probably asking.
Real businesses. Real results. Real words.
01
How is this different from other agencies?
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We report on pipeline — qualified calls booked, proposals sent, contracts signed. Not impressions, CTR, or CPMs. If your sales team isn't getting calls, we're not doing our job.
02
Do you handle media buying or just creative?
Both. Strategy, creative, media buying, landing pages, funnel architecture, and pipeline tracking. One team, full ownership, no finger-pointing.
03
What channels do you run ads on?
Meta, LinkedIn, and Google. We recommend the right mix based on your deal size, sales cycle, and buyer behaviour during the strategy call.
04
How quickly will I see results?
Most clients see results within 7 days of campaigns going live. Predictable, repeatable pipeline by month 2–3.
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The system that books qualified sales calls every week.